Tech Sales Development That Drives Growth

You can expect to see your first meetings within 30 days of campaign kick-off. There's typically a ramp-up period as we optimise messaging and targeting, but our structured approach ensures consistent pipeline generation once we're at full speed.

Our SDRs come pre-trained through our comprehensive SDR Academy and are ready to deliver results from day one. Unlike internal hiring which can take 6-11 months to reach full productivity, our teams are already ramped up and have experience driving pipeline for technology companies. Plus, you get a complete team including management, coaching, and quality assurance.

We measure success through both primary and secondary deliverables:
Primary Deliverables:
Sales Qualified Leads - We book meetings directly into your sales team's calendar
Marketing Qualified Leads - We build a pipeline of MQLs ready for nurture
Buying Intent Signals - We identify and track accounts showing active buying behaviour
Intelligence Database - Through ongoing research, we build a rich, contextual database of accounts and contacts for your marketing efforts

Secondary Deliverables:
Brand Awareness - Our multi-channel prospecting keeps your brand visible to target accounts
SDR Strategy - We develop a repeatable, scalable playbook for sustainable pipeline generation
SalesTech Implementation - We implement and optimise the tech stack needed for successful outreach

All these metrics are tracked and reported through our dashboard, giving you full visibility of both activity and outcomes.

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We take a structured approach to technical conversations. Our SDRs are trained to focus on three key qualification criteria: account fit, stakeholder relevance, and pain point validation. While we don't conduct deep technical sales discussions - that's your team's expertise - we ensure meaningful conversations through our comprehensive onboarding process where SDRs learn your solution's core value proposition. This allows us to identify qualified opportunities while staying focused on our primary goal: booking sales-qualified meetings with the right stakeholders.

Our tech clients typically see a 12X return on investment. We achieve this through a combination of our multi-threading approach, which engages entire buying committees, and our Priority ABX™ platform, which ensures we target the most promising opportunities. We're so confident in our ability to deliver results that we offer a 30-day guarantee.

Quality is built into every aspect of our process. Our SDRs undergo continuous coaching and training. We use AI-powered quality assurance to maintain message consistency, while our team leaders monitor key metrics daily. This ensures we maintain high standards even as we scale your program.

You can expect 8-12 qualified opportunities per SDR per month once we're at full velocity. However, we'll set specific targets during our strategic planning phase based on your average deal size, sales cycle, and target market.

Absolutely. We can work with your target account list, complement it with our own data and insights, or build a custom target list using our Priority ABX™ platform. Our approach is flexible and can align with your existing account-based strategies while identifying new opportunities you might have missed.