Lead Generation Services

A team you can trust, leads you can rely on

Lead generation evolved—SDRs and smart sales tech that book meetings with your ideal clients, and support you all the way to close.

Average ROI
12x
Total pipeline generated
£1bn+
Regions served
US, EMEA

Our lead generation service combines expert SDRs with AI-powered intelligence to fuel your pipeline and help deals close. While other agencies flood you with unqualified meetings, we identify prospects experiencing real buying moments. So, your sales team focus on closing, while we deliver qualified leads that convert 3x faster than industry standard.

Lead generation challenges solved
Add 100+ sales opp’s to your calendar, yearly
  • Priority ABX™ identifies in-market accounts in real-time
  • Expert SDRs engage 100,000+ verified decision makers
  • Multi-channel outreach across phone, email, video, and LinkedIn
Sales Qualified Leads within 30 days, proven 12X ROI
  • Full-cycle SDR team ready on day one
  • Strategic conversations that drive deals forward
  • Weekly coaching ensures continuous excellence
Improve sales productivity with predictable lead flow
  • SDRs handle all prospecting and nurturing
  • Sales team focuses purely on closing deals
  • Real-time buying signals prioritize outreach
3x industry standard lead-to-close rates
  • Multi-threading across entire buying committees
  • SDRs attend discovery calls and support through close
  • Digital sales rooms maintain buying committee engagement
Lead generation challenges solved
You don’t have enough leads for your sales team
Add 100+ appointments to your calendar, yearly.
  • Priority ABX™ technology identifies accounts ready to buy now
  • Strategic multi-threading across entire buying committees
  • Access to 100,000+ verified decision makers
Missed sales targets
Appointments within 30 days, proven 12X ROI
  • Expert SDR team (3+ years average tenure)
  • Tech team deploy our proven tech-stack
  • No overhead costs with enterprise-grade compliance
Sales team currently multitasking
Game-changing meeting confirmation workflow
  • Digital sales rooms keep buying committees engaged
  • Smart gifting through Barney™ platform doubles acceptance rates
  • SDRs attend discovery calls to ensure handoff
Leads aren’t converting
Improve productivity with a predictable flow of appointments
  • 100+ sales ready appointments, yearly
  • SDRs handle all prospecting and nurturing
  • Sales team focuses purely on closing deals

Service breakdown

01
Building your playbook
Transform your GTM into a revenue engine
  • Our data team builds your perfect TAM and prospect list leveraging 100,000+ verified decision makers
  • We segment accounts based on your ideal customer profile for personalized outreach
  • Priority ABX™ tracks real-time buying signals across target accounts
  • Your SDR team masters your proposition through intensive training
02
Outreach begins
Get entire buying committees talking
  • Expert SDRs engage prospects through phone, email, video, LinkedIn and voice notes
  • Barney™ smart gifting platform doubles meeting acceptance rates
  • Multi-threading strategy reaches entire buying committees
  • Prospects receive personalized nurture based on their buying stage
03
Opportunity handover
Support at every step toward "yes"
  • Qualified opportunities are scheduled with your sales team
  • Our proven confirmation process ensures high show rates
  • SDRs join discovery calls to enable smooth transitions
  • Weekly strategy reviews optimize performance
  • Digital sales rooms keep buying committees engaged through to close
Jenny Cleary
Jenny Cleary | Director Global Demand Generation @ Basware

"Punch!’s relentless focus helped drive awareness and more importantly open doors to generate pipeline in a very competitive landscape. The campaign’s success encouraged us to scale it to the U.S. and the rest of the world, resulting in developing the pipeline of further markets for Basware."

£760K
Pipeline generated
Kerry Leighton-Bailey
Kerry Leighton-Bailey | Chief Commercial Officer @ Lumi

"Punch!’s work has been transformational for us, accelerating our prospects through the conversion journey, and delivering high quality leads. The ROI on the investment in Punch is significant, and has been sustained across all of our activity."

56
Qualified opportunities
Darren Peacock
Darren Peacock | Director of Marketing EMEA & APAC @ Iron Mountain

"Our new solutions needed to target different personas, including IT Director and CIO. We didn’t have the right contacts, but, with Punch!’s support, this campaign expanded our contacts within 43 businesses. Three of these businesses were included in our target list, and one was our key target account- an international banking operation."

971%
ROI
Siobhán Smith
Siobhán Smith | Global Marketing Manager @ Expleo

"We love working with Punch! The team is diligent, dedicated, thoughtful and extremely efficient. Their expertise in strategy and creativity were paramount to the success of this campaign and it ultimately claimed top prize for B2B marketing campaign of the year on the back of our great collaboration."

Jenny Cleary
Jenny Cleary | Director Global Demand Generation @ Basware

“Punch!’s work has been transformational for us, accelerating our prospects through the conversion journey, and delivering high quality leads. The ROI on the investment in Punch is significant, and has been sustained across all of our activity.”

£760K
Pipeline generated
Kerry Leighton-Bailey
Kerry Leighton-Bailey | Chief Commercial Officer @ Lumi

“Punch!’s work has been transformational for us, accelerating our prospects through the conversion journey, and delivering high quality leads. The ROI on the investment in Punch is significant, and has been sustained across all of our activity.”

56
Qualified opportunities
Darren Peacock
Darren Peacock | Director of Marketing EMEA & APAC @ Iron Mountain

“Punch!’s work has been transformational for us, accelerating our prospects through the conversion journey, and delivering high quality leads. The ROI on the investment in Punch is significant, and has been sustained across all of our activity.”

971%
ROI
Siobhán Smith
Siobhán Smith | Global Marketing Manager @ Expleo

“Punch!’s work has been transformational for us, accelerating our prospects through the conversion journey, and delivering high quality leads. The ROI on the investment in Punch is significant, and has been sustained across all of our activity.”

Kerry Leighton-Bailey
Chief Commercial Officer, Lumi

“Punch!’s work has been transformational for us, accelerating our prospects through the conversion journey, and delivering high quality leads. The ROI on the investment in Punch is significant, and has been sustained across all of our activity.”

56
sales opps
Kerry Leighton-Bailey
Chief Commercial Officer, Lumi

“Punch!’s work has been transformational for us, accelerating our prospects through the conversion journey, and delivering high quality leads. The ROI on the investment in Punch is significant, and has been sustained across all of our activity.”

56
sales opps
Kerry Leighton-Bailey
Chief Commercial Officer, Lumi

“Punch!’s work has been transformational for us, accelerating our prospects through the conversion journey, and delivering high quality leads. The ROI on the investment in Punch is significant, and has been sustained across all of our activity.”

56
sales opps
our team

Your Complete Revenue Team

Every expert you need—from SDRs to Data Scientists—backed by 70+ specialists obsessed with your success.

Client Success Manager
Sales Development Manager
SDRs
GTM Engineers
Strategist
Ad ops
AI Agents

Looking for specific capability?

Appointment setting

Expert SDRs who understand tech buyers and can engage in meaningful technical discussions.

Sales development

Full-cycle support from first touch to closed deal, integrated with your sales process.

Appointment setting

Expert SDRs who understand tech buyers and can engage in meaningful technical discussions.

Sales development

Full-cycle support from first touch to closed deal, integrated with your sales process.

FAQs

Get answers to the most common questions about our lead generation service. Still have questions? Our team is ready to help - just book a call.

Do I need to provide my own data?

No - we leverage our Global Proprietary Data Warehouse and Priority ABX™ technology to build your target account database. Our data science team maps your total addressable market, identifies ideal customer profiles, and builds comprehensive contact lists aligned with your criteria.

How do you ensure lead quality?

Our approach combines multiple data points through Priority ABX™ to identify real buying intent. We track signals like leadership changes, funding announcements, website engagement, and content interaction to ensure we're engaging prospects at the perfect moment.

What separates you from other lead generation companies?

Unlike traditional lead gen services that focus purely on volume, we combine tech-enabled intelligence with human-powered outreach. Our Priority ABX™ technology identifies companies showing active buying signals, while our expert SDR team ensures meaningful engagement.

What's your pricing model?

Our clients invest between 10K-40K monthly, with packages customised to your specific needs. We operate on a strategic partnership model rather than pay-per-lead to ensure consistently high quality. Plus, we offer a 30-day guarantee - if we don't deliver qualified leads in the first month, you get a full refund.

How quickly will I see results?

Our streamlined onboarding gets you up and running within 4 weeks, compared to the 11+ months typically needed to build an in-house team. Most clients see their first qualified leads within 30 days of execution - guaranteed.

What industries do you work with?

We specialise in B2B companies with complex sales cycles across technology, professional services, healthcare, and financial services. Our client roster includes industry leaders like AWS, Palo Alto Networks, Square, and DHL. We'll share relevant case studies from your sector.

How do you handle lead nurturing?

Unlike most agencies that merely provide leads, we nurture prospects over time through multi-channel outreach. Our comprehensive approach includes phone, email, LinkedIn, and strategic gifting through our proprietary Barney platform.

What kind of ROI can I expect?

Our clients typically see a 12X return on investment. For example, we generated $760,000 in pipeline for Basware within 3 months (1077% ROI) and delivered 80X ROI in 12 months for Crown Worldwide.

What makes a successful partnership with Punch!?

The best results come from companies with high-value offerings (typically $50K+ lifetime value), aligned sales and marketing teams, and a commitment to sustainable growth. We work as an extension of your team, with bi-weekly reviews and continuous feedback to optimise performance. Our flexible 90-day terms ensure the partnership stays focused on results.

Transform your TAM into revenue opportunities

Discover how our tech-enabled approach consistently delivers 12X ROI for our clients.

Two powerful ways to transform your pipeline

Combine elite SDRs with precision timing to create predictable revenue growth.

Outsourced SDR

Outsourced SDR

Elite SDRs delivering qualified opportunities in 30 days.

Priority ABX

Priority ABXTM

Know when accounts are ready to buy before your competitors do.

Learn more