Our team

Meet the People Behind £1bn + in Pipeline

80+ sales development experts across three continents, united by one mission: giving B2B sales teams an unfair advantage.

Average tenure
3x industry average
training
SDR Academy Trained
coaching
Weekly 1:1 coaching
Tech-enabled, people-powered success

We're obsessed with growth - for our people, our clients, and our company. Our global team combines cutting-edge technology with authentic human connection to deliver results that transform B2B sales development. From the UK to the US to SA, we're pioneering the future of smart sales.

Our values drive everything

Four core principles shape our culture and guide every interaction:

Good Vibes Win

Good Vibes Win

Optimism isn't just an attitude - it's a strategy. We bring positive energy to every challenge, turning obstacles into opportunities.

Communicate

Communicate, Communicate, Communicate

Clear communication builds trust. We believe in transparent, honest dialogue that drives understanding and results.

Solutions Not Excuses

Solutions Not Excuses

Obstacles are inevitable. Excuses are optional. We focus on finding ways forward, not reasons to hold back.

Stay Humble

Stay Humble

No egos allowed. We celebrate success but stay grounded, knowing there's always more to learn and achieve.

Inside Punch!

Life at Punch!

Get to know the passionate people driving success for leading B2B brands worldwide.

01

Ali Friar, SDR Punch

“My goal is to build strong and trusted client partnerships that empower our team to create tangible results for their businesses!”

02

Becky Davies, Head of Talent

03

Jacob, Talent Executive

04

Chole, Head of Employee

05

Issy, Sdr

06

Sven, Sdr

01

Ali Friar, SDR Punch

02

Becky Davies, Head of Talent

03

Jacob, Talent Executive

04

Chole, Head of Employee

05

Issy, Sdr

06

Sven, Sdr

Leadership team

Meet the team driving innovation

Our leadership team brings decades of sales development expertise and a proven track record of transforming B2B pipeline generation.

Chris Muldoon

Chief Revenue Officer

“I focus on leading the direction of the business to maximise team efficiency and ensure client success”

Chris Muldoon

Chief Revenue Officer

“I focus on leading the direction of the business to maximise team efficiency and ensure client success”

James Snider

Chief Executive Officer

“My priority is ensuring we have the right strategy and culture in place to achieve the company vision”

James Snider

Chief Executive Officer

“My priority is ensuring we have the right strategy and culture in place to achieve the company vision”

Holly Spooner

Chief Operating Officer

“I am passionate about empowering the team to deliver great work and brilliant results across the business”

Holly Spooner

Chief Operating Officer

“I am passionate about empowering the team to deliver great work and brilliant results across the business”

Kenny Andersen

Chief Commercial Officer

“I partner closely with clients to build scalable sales development programs that consistently deliver results”

Kenny Andersen

Chief Commercial Officer

“I partner closely with clients to build scalable sales development programs that consistently deliver results”

Ari Snider

Finance Director

Ari Snider

Finance Director

Jack Mercer

Head of Digital Operations

“My role in MarTech is to innovate marketing processes to improve campaign quality and performance”

Jack Mercer

Head of Digital Operations

“My role in MarTech is to innovate marketing processes to improve campaign quality and performance”

Frank Busse

Head of Data & Digital Innovation

“I love turning complex data into actionable insights and innovative solutions that push boundaries and unlock new opportunities for our clients' success!”

Frank Busse

Head of Data & Digital Innovation

“I love turning complex data into actionable insights and innovative solutions that push boundaries and unlock new opportunities for our clients' success!”

Becky Davies

Head of Talent

“The best part of my job is empowering and enabling the sales development team to achieve their full potential”

Becky Davies

Head of Talent

“The best part of my job is empowering and enabling the sales development team to achieve their full potential”

Marita van der Merwe

Marketing Manager

Marita van der Merwe

Marketing Manager

Adam Clarke

Business Development Manager

“My day is spent learning about people’s unique challenges and taking time to understand how we can help solve them”

Adam Clarke

Business Development Manager

“My day is spent learning about people’s unique challenges and taking time to understand how we can help solve them”

Elliot Acason

Business Development Manager

Elliot Acason

Business Development Manager

Dan Wilkins

Senior Sales Development Manager

Dan Wilkins

Senior Sales Development Manager

Jack Palmer

Sales Development Manager

Jack Palmer

Sales Development Manager

Unathi Phiri

Sales Development Manager

Unathi Phiri

Sales Development Manager

Sarena Scott

Sales Development Manager

Sarena Scott

Sales Development Manager

Melanie Wood

Sales Development Manager

“I'm passionate about building and coaching high-performing teams that create valuable connections and drive sustainable growth through meaningful conversations!”

Melanie Wood

Sales Development Manager

“I'm passionate about building and coaching high-performing teams that create valuable connections and drive sustainable growth through meaningful conversations!”

Kayleigh Palin

Talent Executive

Kayleigh Palin

Talent Executive

Claire Hellar

Campaign Strategist

“I thrive on transforming data and insights into impactful campaigns that drive meaningful results and help our clients stand out in today's dynamic market!”

Claire Hellar

Campaign Strategist

“I thrive on transforming data and insights into impactful campaigns that drive meaningful results and help our clients stand out in today's dynamic market!”

Ali Friar

Client Manager

“My goal is to build strong and trusted client partnerships that empower our team to create tangible results for their businesses!”

Ali Friar

Client Manager

“My goal is to build strong and trusted client partnerships that empower our team to create tangible results for their businesses!”

Denise Labowicz

Client Manager

“I'm dedicated to being our clients' strategic partner, anticipating their needs and championing their success through clear communication and thoughtful solutions!”

Denise Labowicz

Client Manager

“I'm dedicated to being our clients' strategic partner, anticipating their needs and championing their success through clear communication and thoughtful solutions!”

John James Nicol

Client Manager

John James Nicol

Client Manager

Keagan Darren Stevenson

Client Manager

Keagan Darren Stevenson

Client Manager

Nia Yu

Client Manager

Nia Yu

Client Manager

Chris Muldoon

Chief Revenue Officer

“I focus on leading the direction of the business to maximise team efficiency and ensure client success”

Chris Muldoon

Chief Revenue Officer

“I focus on leading the direction of the business to maximise team efficiency and ensure client success”

James Snider

Chief Executive Officer

“My priority is ensuring we have the right strategy and culture in place to achieve the company vision”

James Snider

Chief Executive Officer

“My priority is ensuring we have the right strategy and culture in place to achieve the company vision”

Holly Spooner

Chief Operating Officer

“I am passionate about empowering the team to deliver great work and brilliant results across the business”

Holly Spooner

Chief Operating Officer

“I am passionate about empowering the team to deliver great work and brilliant results across the business”

Kenny Andersen

Chief Commercial Officer

“I partner closely with clients to build scalable sales development programs that consistently deliver results”

Kenny Andersen

Chief Commercial Officer

“I partner closely with clients to build scalable sales development programs that consistently deliver results”

Ari Snider

Finance Director

Ari Snider

Finance Director

Jack Mercer

Head of Digital Operations

“My role in MarTech is to innovate marketing processes to improve campaign quality and performance”

Jack Mercer

Head of Digital Operations

“My role in MarTech is to innovate marketing processes to improve campaign quality and performance”

Frank Busse

Head of Data & Digital Innovation

“I love turning complex data into actionable insights and innovative solutions that push boundaries and unlock new opportunities for our clients' success!”

Frank Busse

Head of Data & Digital Innovation

“I love turning complex data into actionable insights and innovative solutions that push boundaries and unlock new opportunities for our clients' success!”

Becky Davies

Head of Talent

“The best part of my job is empowering and enabling the sales development team to achieve their full potential”

Becky Davies

Head of Talent

“The best part of my job is empowering and enabling the sales development team to achieve their full potential”

Marita van der Merwe

Marketing Manager

Marita van der Merwe

Marketing Manager

Adam Clarke

Business Development Manager

“My day is spent learning about people’s unique challenges and taking time to understand how we can help solve them”

Adam Clarke

Business Development Manager

“My day is spent learning about people’s unique challenges and taking time to understand how we can help solve them”

Elliot Acason

Business Development Manager

Elliot Acason

Business Development Manager

Dan Wilkins

Senior Sales Development Manager

Dan Wilkins

Senior Sales Development Manager

Jack Palmer

Sales Development Manager

Jack Palmer

Sales Development Manager

Unathi Phiri

Sales Development Manager

Unathi Phiri

Sales Development Manager

Sarena Scott

Sales Development Manager

Sarena Scott

Sales Development Manager

Melanie Wood

Sales Development Manager

“I'm passionate about building and coaching high-performing teams that create valuable connections and drive sustainable growth through meaningful conversations!”

Melanie Wood

Sales Development Manager

“I'm passionate about building and coaching high-performing teams that create valuable connections and drive sustainable growth through meaningful conversations!”

Kayleigh Palin

Talent Executive

Kayleigh Palin

Talent Executive

Claire Hellar

Campaign Strategist

“I thrive on transforming data and insights into impactful campaigns that drive meaningful results and help our clients stand out in today's dynamic market!”

Claire Hellar

Campaign Strategist

“I thrive on transforming data and insights into impactful campaigns that drive meaningful results and help our clients stand out in today's dynamic market!”

Ali Friar

Client Manager

“My goal is to build strong and trusted client partnerships that empower our team to create tangible results for their businesses!”

Ali Friar

Client Manager

“My goal is to build strong and trusted client partnerships that empower our team to create tangible results for their businesses!”

Denise Labowicz

Client Manager

“I'm dedicated to being our clients' strategic partner, anticipating their needs and championing their success through clear communication and thoughtful solutions!”

Denise Labowicz

Client Manager

“I'm dedicated to being our clients' strategic partner, anticipating their needs and championing their success through clear communication and thoughtful solutions!”

John James Nicol

Client Manager

John James Nicol

Client Manager

Keagan Darren Stevenson

Client Manager

Keagan Darren Stevenson

Client Manager

Nia Yu

Client Manager

Nia Yu

Client Manager

careers

We’re hiring

Join a remote-first, fast-growing team giving the world's best B2B brands an unfair advantage.

careers

We’re hiring

Join a remote-first, fast-growing team giving the world's best B2B brands an unfair advantage.

Global reach, local impact

With expert teams across the UK, US, and South Africa, we deliver round-the-clock sales development that spans time zones and transforms results.

London

10pm

new york

6am

Johannesburg

10pm

FAQs

Everything you need to know about the team behind your sales success.

How experienced is your team?

Our 80+ specialists bring decades of combined B2B sales expertise, having generated over £1bn in pipeline for enterprise clients like AWS, Palo Alto Networks, and DHL.

Where are your teams located?

We operate across the UK, US, and South Africa, enabling round-the-clock sales development that spans time zones and maximizes opportunities.

How do you maintain quality across global teams?

Through rigorous training, continuous coaching, and our proprietary Priority ABX™ technology. Every SDR graduates from our intensive academy and receives weekly development sessions.

Who will be working on my account?

You'll have a dedicated dream team including a Client Manager, Sales Development Manager, SDRs, and MarTech specialists - all focused solely on your success.

What makes your team different?

We're tech-enabled but people-powered. While we leverage cutting-edge technology, our success comes from our team's ability to build authentic human connections.

How do you handle complex technical discussions?

Our SDRs undergo comprehensive training in your solution's value proposition, focusing on identifying qualified opportunities while directing technical discussions to your sales team.

What languages can your team support?

Our team includes native English speakers and can support multiple European languages when needed, effectively engaging decision-makers globally.

How quickly can your team start delivering results?

Our teams typically begin outreach within 4 weeks of onboarding, with many clients seeing qualified opportunities within the first 30 days of execution.

How do you ensure consistent performance?

Through our multi-everything approach: multi-threading (engaging entire DMUs), multi-tactics (including gifting and personalisation), and multi-channel engagement.

Ready to transform your sales development?

Give your sales team the unfair advantage they deserve.