Lead Generation Services

Leads that are ready to talk business

Keep your sales team busy with high-quality leads that have been warmed up by our skilled SDRs.

Fuel your pipeline with ideal clients

Solve major sales challenges with our game changing lead generation services.

You don’t have enough leads for your sales team
Add 100+ sales opp’s to your calendar, yearly
Missed sales targets
Sales Qualified Leads in 30 days, proven 12X ROI
Sales team 
currently multitasking
Improve sales productivity with predictable lead flow
Leads aren’t converting 
to business
Appointments with decision makers only

Real life success stories

Our lead generation services are proven to help B2B brands grow.

Manufacturing

£30M+ in Pipeline Unlocked for Ephesus Sports Lighting

Discover how we helped Ephesus break through long sales cycles and tough-to-reach stakeholders—achieving £30M+ ($41M) in qualified deals, and 75% larger deal sizes using a smarter, ABX-driven outreach strategy.

£30,800,000+
Qualified pipeline generated
183
New decision-maker relationships built
Healthcare

Multi-Product Success: 60% Closed-One Rate and £2M Unlocked

See how a unified ABM approach helped this team exceed pipeline targets by 189% and generate millions in revenue—while driving a 60% win rate with key decision-makers.

£2,000,000+
Attributable client revenue
189%
Exceeded pipeline target

Ready for a full pipeline?

Join us on a 30 minute discovery call.

Average ROI
6-12x
Total pipeline generated
£706M
Meetings booked per year
100+ per client

How our lead generation service works

Discover our award-winning process for B2B lead generation.

Develop your ICP and total addressable lead list
Defining who to target
  • Our data research team identifies a list of accounts and contacts that fit your ideal customer profile (ICP), these are segmented according to agreed upon attributes, enabling personalised outreach.
  • Lead qualification criteria is determined to ensure quality 
and consistency.
  • Sales-ready triggers are deployed using sales intelligence, to notify our SDRs and improve outreach relevance and timing.
  • Finally, our SDRs are trained on your proposition, messaging and ways to overcome objections.
Our SDRs reach out, nurture and qualify leads
Lead qualification
  • Our SDRs reach out via multiple channels using personalised messaging based on segmentation..
  • Conversations are held over the phone, email and LinkedIn, to determine sales-readiness.
  • Contacts that are not deemed sales-ready are warmed up with relevant content and further 1-to-1 conversations.
Prospects are passed over to your sales team
Lead handover
  • After a prospect is qualified, we arrange a meeting with your sales team.
  • All prospects undergo our unique meeting confirmation process to minimise drop-offs and missed opportunities.
  • Our SDRs attend your prospect appointments, ensuring a smooth transition.
  • The outcome of each meeting is reviewed with your account manager during weekly catch-ups, where we agree on next steps. If an opportunity requires further nurture, our team collaborates with your sales team to secure the deal.
Jenny Cleary
Jenny Cleary | Director Global Demand Generation @ Basware

"Punch!’s relentless focus helped drive awareness and more importantly open doors to generate pipeline in a very competitive landscape. The campaign’s success encouraged us to scale it to the U.S. and the rest of the world, resulting in developing the pipeline of further markets for Basware."

£760K
Pipeline generated
Kerry Leighton-Bailey
Kerry Leighton-Bailey | Chief Commercial Officer @ Lumi

"Punch!’s work has been transformational for us, accelerating our prospects through the conversion journey, and delivering high quality leads. The ROI on the investment in Punch is significant, and has been sustained across all of our activity."

56
Qualified opportunities
Darren Peacock
Darren Peacock | Director of Marketing EMEA & APAC @ Iron Mountain

"Our new solutions needed to target different personas, including IT Director and CIO. We didn’t have the right contacts, but, with Punch!’s support, this campaign expanded our contacts within 43 businesses. Three of these businesses were included in our target list, and one was our key target account- an international banking operation."

971%
ROI
Siobhán Smith
Siobhán Smith | Global Marketing Manager @ Expleo

"We love working with Punch! The team is diligent, dedicated, thoughtful and extremely efficient. Their expertise in strategy and creativity were paramount to the success of this campaign and it ultimately claimed top prize for B2B marketing campaign of the year on the back of our great collaboration."

113
Qualified Opportunities
Jenny Cleary
Jenny Cleary | Director Global Demand Generation @ Basware

“Punch!’s work has been transformational for us, accelerating our prospects through the conversion journey, and delivering high quality leads. The ROI on the investment in Punch is significant, and has been sustained across all of our activity.”

£760K
Pipeline generated
Kerry Leighton-Bailey
Kerry Leighton-Bailey | Chief Commercial Officer @ Lumi

“Punch!’s work has been transformational for us, accelerating our prospects through the conversion journey, and delivering high quality leads. The ROI on the investment in Punch is significant, and has been sustained across all of our activity.”

56
Qualified opportunities
Darren Peacock
Darren Peacock | Director of Marketing EMEA & APAC @ Iron Mountain

“Punch!’s work has been transformational for us, accelerating our prospects through the conversion journey, and delivering high quality leads. The ROI on the investment in Punch is significant, and has been sustained across all of our activity.”

971%
ROI
Siobhán Smith
Siobhán Smith | Global Marketing Manager @ Expleo

“Punch!’s work has been transformational for us, accelerating our prospects through the conversion journey, and delivering high quality leads. The ROI on the investment in Punch is significant, and has been sustained across all of our activity.”

113
Qualified Opportunities
Kerry Leighton-Bailey
Chief Commercial Officer, Lumi

“Punch!’s work has been transformational for us, accelerating our prospects through the conversion journey, and delivering high quality leads. The ROI on the investment in Punch is significant, and has been sustained across all of our activity.”

56
sales opps
Kerry Leighton-Bailey
Chief Commercial Officer, Lumi

“Punch!’s work has been transformational for us, accelerating our prospects through the conversion journey, and delivering high quality leads. The ROI on the investment in Punch is significant, and has been sustained across all of our activity.”

56
sales opps
Kerry Leighton-Bailey
Chief Commercial Officer, Lumi

“Punch!’s work has been transformational for us, accelerating our prospects through the conversion journey, and delivering high quality leads. The ROI on the investment in Punch is significant, and has been sustained across all of our activity.”

56
sales opps
our team

Meet your SDR dream team

Every expert you need—from SDRs to GTM Engineers—backed by 70+ specialists obsessed with your success.

Client Success Manager
Sales Development Manager
SDRs
GTM Engineers
Strategist
Ad ops
AI Agents

Looking for specific capability?

Appointment setting

Expert SDRs who understand tech buyers and can engage in meaningful technical discussions.

Sales development

Full-cycle support from first touch to closed deal, integrated with your sales process.

Appointment setting

Expert SDRs who understand tech buyers and can engage in meaningful technical discussions.

Sales development

Full-cycle support from first touch to closed deal, integrated with your sales process.

FAQs

Get answers to the most common questions about our lead generation service. Still have questions? Our team is ready to help - just book a call.

Do I need to provide my own data?

No - we leverage our Global Proprietary Data Warehouse and Priority ABX technology to build your target account database. Our data science team maps your total addressable market, identifies ideal customer profiles, and builds comprehensive contact lists aligned with your criteria.

How do you ensure lead quality?

Our approach combines multiple data points through Priority ABX to identify real buying intent. We track signals like leadership changes, funding announcements, website engagement, and content interaction to ensure we're engaging prospects at the perfect moment.

What separates you from other lead generation companies?

Unlike traditional lead gen services that focus purely on volume, we combine tech-enabled intelligence with human-powered outreach. Our Priority ABX™ technology identifies companies showing active buying signals, while our expert SDR team ensures meaningful engagement.

What's your pricing model?

Our clients invest between 10K-40K monthly, with packages customised to your specific needs. We operate on a strategic partnership model rather than pay-per-lead to ensure consistently high quality. Plus, we offer a 30-day guarantee - if we don't deliver qualified leads in the first month, you get a full refund.

How quickly will I see results?

Our streamlined onboarding gets you up and running within 4 weeks, compared to the 11+ months typically needed to build an in-house team. Most clients see their first qualified leads within 30 days of execution - guaranteed.

What industries do you work with?

We specialise in B2B companies with complex sales cycles across technology, professional services, healthcare, and financial services. Our client roster includes industry leaders like AWS, Palo Alto Networks, Square, and DHL. We'll share relevant case studies from your sector.

How do you handle lead nurturing?

Unlike most agencies that merely provide leads, we nurture prospects over time through multi-channel outreach. Our comprehensive approach includes phone, email, LinkedIn, and strategic gifting through our proprietary Barney platform.

What kind of ROI can I expect?

Our clients typically see a 12X return on investment. For example, we generated £570429
in pipeline for Basware within 3 months (1077% ROI) and delivered 80X ROI in 12 months for Crown Worldwide.

What makes a successful partnership with Punch!?

The best results come from companies with high-value offerings (typically £37K+ lifetime value), aligned sales and marketing teams, and a commitment to sustainable growth. We work as an extension of your team, with bi-weekly reviews and continuous feedback to optimise performance. Our flexible 90-day terms ensure the partnership stays focused on results.

Transform your TAM into revenue opportunities

Discover how our tech-enabled approach consistently delivers 12X ROI for our clients.